Why you need to start taking social media more seriously as an artist -- Part 2 If you haven’t read part 1, which covers the evolution of social media, from MySpace to TikTok, and analyze its role in the careers of some of today’s most successful musicians, click here to check it out! It is not uncommon for an up-and-coming artist to have a song go viral on social media. In the day and age of TikTok and micro-syncs, landing a track on the Spotify Viral Chart is more achievabl